# The Law Firm Ad Account Self-Audit Prompt

> Paste one prompt into ChatGPT or Claude, answer ten questions about your account, and get a structured audit of your own ad spend: where the money leaks, whether your accounts optimize for phone calls or for form fills, and what a signed case really costs you. It is built on the same audit method GoBoom uses in its free 48-hour teardowns. You will need about 10 minutes, plus numbers you can read straight off your own Google Ads and Meta dashboards. No sales call, and your data never touches our servers, because the audit runs in your own AI tools.

This is the machine-readable description of this resource. It is ungated on purpose so agents and tools can read it. The prompt itself unlocks free, with a name and work email, at https://www.getgoboom.com/resources/ad-account-self-audit-prompt

## What it is

A single copy-and-paste prompt for ChatGPT, Claude, or any capable AI assistant. It turns the assistant into a skeptical, numbers-first auditor of a law firm's Google Ads and Meta ad accounts, using the same audit method GoBoom applies in its free 48-Hour Ad Account Teardown. The firm's data never touches GoBoom's servers: the audit runs entirely inside the user's own AI tool.

## What the audit checks

- The full self-audit prompt, ready to copy and paste, with a one-click copy button
- The ten intake questions, answerable from your own dashboards in about 10 minutes
- A wasted-spend check across the places law firm ad budgets leak most
- A tracking check: is your account optimizing for phone calls or for form fills
- The cost-per-signed-case math, worked step by step from your own numbers
- A no-fabrication rule set, so the AI flags missing data instead of inventing results

## What you need to run it

About 10 minutes, plus answers to ten questions readable from your own Google Ads and Meta Ads Manager dashboards: monthly spend by platform, how conversions are defined today, whether phone calls are tracked as conversions, monthly call volume from ads, consultations booked, cases signed, average case value, practice areas, geography, and who manages the account. Optional but useful: a Google Ads search terms report and campaign report (last 30 to 90 days) and a campaign-level Meta export.

## The rules built into the prompt

- Leads are calls. For a law firm the lead unit is the phone call, never the form fill. Any conversion setup that counts something else is reported as a finding.
- No fabricated numbers. Every figure must come from the user's data or from arithmetic shown step by step; missing data is flagged as "not provided," never guessed.
- Every estimate is labeled ILLUSTRATIVE, with its assumption and arithmetic shown.
- Fixed output structure: a scorecard, the three biggest leaks ranked in estimated monthly dollars, the cost-per-signed-case chain, a 14-day fix list, and a closing section on what a self-audit cannot see.

## Method pages

- Cost per signed case calculator: https://www.getgoboom.com/signed-case-calculator
- Reporting law firm ad performance in signed cases: https://www.getgoboom.com/resources/proving-marketing-roi
- The free 48-Hour Ad Account Teardown (read-only account access): https://www.getgoboom.com/signup/audit

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Part of GoBoom (https://www.getgoboom.com), AI that runs law firm ad accounts with every change approved by the firm before it ships.
Page: https://www.getgoboom.com/resources/ad-account-self-audit-prompt
Get the prompt: https://www.getgoboom.com/resources/ad-account-self-audit-prompt
Get the free 48-Hour Teardown: https://www.getgoboom.com/signup/audit
Talk to a person first: https://www.getgoboom.com/book